Promised and lottery airtime incentives to improve interactive voice response survey participation among adults in Bangladesh and Uganda: Randomized controlled trial
This manuscript assessed the effect of different airtime incentives options (promised versus lottery) on cooperation and response rates of an interactive voice response survey in Bangladesh and Uganda using randomized controlled trials.
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Mobile Phone Survey Publications
This series of publications details the scientific studies conducted in order to improve the performance and quality of mobile phone surveys
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Gibson DG, Kibria AL, Pariyo G; Ahmed S, Ali J, Labrique AB, KhanI, Rutebemberwa E, Flora M, Hyder A. Promised and Lottery Airtime Incentives to Improve Interactive Voice Response Survey Participation Among Adults in Bangladesh and Uganda: Randomized Controlled Trial. JMIR. 2022. 24(5)
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